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Helpful Advice To Find a New Job in Marketing and Content
On the hunt for a new job in content and marketing? You know the drill. Create compelling content that attracts a target audience. But that’s not so easy to do. Follow this advice to make it a little easier.
![Enterprise Marketers Leading With Strategy in 2024 [New Research]](https://www.videomarketing-made-easy.com/wp-content/uploads/2024/03/457497892.png)
Enterprise Marketers Leading With Strategy in 2024 [New Research]
Discover what enterprise content marketers expect in 2024, from budgets, generative AI, tech, social media use, and more. CMI’s newly released research also finds out what sets top performers apart from their industry peers.
Does AI Do ‘More’ Or ‘Less With More’ in Your Content Strategy?
Being asked to use AI to “do more with less” isn’t as easy as it sounds. It all rests on whether you emphasize “more” or “less.” Learn what that means for incorporating AI in your marketing strategy.
Is Your Thought Leadership Stuck in ‘Mutually Assured Irrelevance’?
New research finds most thought leadership doesn’t encourage or inspire much thought. Yet, if it’s done well, it can strongly influence sales and pricing. How can you leap from boring to motivating?
6 SEO Content Mistakes, Myths, and Misunderstandings To Rethink This Year
Evolving SEO practices, algorithm changes, and intense content competition make optimizing your content harder (and at higher stakes) than ever. Don’t let these SEO mistakes and misunderstandings knock you off your game.
50+ Blogs, Newsletters, Podcasts, and Video Channels Favored by Marketers
You’re busy enough doing marketing. You don’t have time to search for content that can help. So here are over 50 favorite blogs, newsletters, podcasts, and YouTube channels recommended by your content and marketing peers.
Classic Content Isn’t Necessarily Evergreen: Why Marketers Should Know the Difference
Evergreen does not automatically mean the content will stand the test of time. Nor is content that stands the test of time necessarily evergreen. Why? And can AI even generate classic content? Let’s explore.
Air Canada’s Chatbot Fail Should Propel Marketers To Address These AI Questions
Air Canada tried to throw its chatbot under the bus because it gave wrong information to a customer. But a Canadian court sided with the chatbot (and the customer). What does that mean for brands using public-facing generative AI tools?
4-Part Guide To Crafting a Winning Content Plan
Knowing your content goals is one thing. Knowing how you’ll achieve them is another. A content plan outlines all the specific steps for activating the vision expressed in your content strategy. Focus on these four areas to build one.